How to Switch to a Instagram Business Profile

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I want to show you how to switch your Instagram account from a personal account to a business profile. I want to show you how to do it because I feel like a lot of people still don’t know that it exists.

It’s a kind of cool feature that offers some benefits. So let’s jump in I’m going to show you how to switch over and then afterward I’ll explain why this might be a good option for you. So what you have to do, you have to go to your Instagram app. Then to go to your little home screen and then see the little wheel at the top right corner you want to click on that and you can see all these different setting options. Scroll down to switch to business profile and click that. If you want you can view the features and some different options you have with a business profile. But what you’re going to do if you’re going to click the ‘continue’ as your name. So what that will take you to this page where you can connect your Facebook page. Now you do have to have a Facebook business page to have a business profile on Instagram. So if you don’t have a business page, this isn’t going to work but as you can see I managed several different pages.


So I’m going to click my business page. So select that hit next, and you’re going to need to put in your information here. So let’s do that and you should be good to go you just hit done. I am now set up with a business Instagram account.

instagram business accountinstagram marketing


So you’ll see that you’ll get a couple of extra features if you go this route. I now have a contact button at the top of my Instagram. So people who are following me, now have additional ways that they can reach out to me. So that’s great if you are a business owner. You can see little bars up next to the settings wheel. So that is going to give me insides on my post I just updated this. So there you will find a lot of information. It’s going to tell me my impressions, what my top posts are, it also tells me when my followers are online most often.

So that’ll help me optimize my posting schedule and make sure that more eyeballs are getting on what I am sharing and hopefully, that’ll help you reach more people which obviously the goal.